I came across this video reading Patagonia's blog. One of their former reps, Hansi Johnson, has turned filmaker.Hansi comes from Duluth and was asked to make a film for the new, environmentally-themed album Drums and Guns by Low.
The short movie accompanies the track called Belarus which Hansi compares to his hometown of Duluth. It includes childhood films of ski events and compares them with the quality of skiing in and around the town of Duluth today.....
This what Hansi has to say about it:
It is a short three-minute flick that uses Nordic skiing as a vehicle to make people understand what the warming trends are doing to historical ways of living. The video is getting some really cool comments from a lot of people who are not skiers, never have been and never will be. So in that regard it has been a great way to one, introduce the sport to the general public, and two, make them see blatantly that [skiing] is something that is being directly affected by global warming and the loss of snow.
Posted by Anna Pollock